December 6, 2024 – Shantanu Naidu Expands ‘Bookies’ Reading Initiative to Jaipur Following Ratan Tata’s Passing: Shantanu Naidu, known for his close association with the late industrialist Ratan Tata, is continuing his mission to revive the love for reading across India. Naidu recently announced the launch of the Jaipur edition of Bookies, a unique community initiative that encourages silent reading in public spaces.
Expanding the Reach of Bookies
Initially introduced in Mumbai, Bookies has since expanded to Pune and Bengaluru, drawing readers of all ages. The initiative fosters a sense of community and rekindles the habit of reading in a world increasingly dominated by digital distractions. Naidu’s latest announcement brings Bookies to Jaipur, with the first session scheduled for Sunday, December 8.
The Jaipur event marks a significant step in Naidu’s vision to take Bookies nationwide, with plans to include cities like Delhi, Kolkata, Ahmedabad, and Surat. Last month, Naidu hosted a successful reading session in Bengaluru, which saw enthusiastic participation from young readers.
Promoting the Love for Reading
Naidu has often expressed his concern about how the digital age has pushed reading to the background. With Bookies, he aims to reintroduce reading as a central part of the human experience. Participants gather in serene public spaces, immersed in their books, creating a collective yet silent environment that celebrates the written word.
The Legacy of Ratan Tata
Naidu’s initiatives are seen as part of the enduring legacy of his mentor, Ratan Tata, with whom he shared a unique bond. Tata’s passing in October 2024 left Naidu deeply affected, but it also reinforced his commitment to carrying forward projects rooted in community and compassion.
Tata’s will reportedly included significant gestures toward Naidu, underscoring the respect and trust he held for his young protégé. This deep connection has further motivated Naidu to channel his efforts into initiatives like Bookies and Goodfellows, a companionship venture he co-founded with Tata’s support.
Looking Ahead
As Bookies gains momentum, Naidu’s vision for a more connected, literate, and thoughtful society continues to resonate. The Jaipur launch is expected to draw a diverse group of readers, eager to be part of this growing community.
Naidu’s work serves as a reminder of the power of simple yet impactful ideas in fostering human connections and preserving traditions in a fast-paced world.
Pic Credit – News18
